Keyword popularity, from Apple itself.
Union checks where your app ranks for the phrases you track every night, from Apple’s public search. Apple Search Ads adds the other half: how popular each phrase is, on Apple’s 1–100 scale.
What you get. Once Apple Search Ads is connected.
Popularity per phrase
Apple’s score for each tracked phrase in your app’s genre, and a bound when a phrase is below the list Apple publishes.
Opportunity next to difficulty
Phrases ranked by how popular they are against how hard the current top results are to beat.
What it needs.
- An Apple Search Ads API client (OAuth), verified against Apple before it is saved.
What Union keeps, and what it does not.
- Apple’s published popularity list for your app’s genre, per storefront and week.
Questions about Apple Search Ads.
Do I need to run ads?
No. Union reads the popularity list; it never creates or changes campaigns.
Can Union show search traffic per keyword?
No one can: none of Apple’s reports carries the search term behind a download. Union shows position and popularity, and says so.
Other integrations.
- IntegrationRevenueCatSubscriptions, trials, renewals and refunds from RevenueCat webhooks, tied to the sessions that bought them.Read more
- IntegrationApp Store Server NotificationsRevenue straight from Apple’s signed notifications, with your own backend still receiving every one.Read more
- IntegrationApp Store ConnectDownloads, impressions, product page views, proceeds, reviews and TestFlight from your App Store Connect key.Read more
- IntegrationSurvicateNPS answers from Survicate surveys, next to retention and revenue — the score, never the comments.Read more