Features and subscribers, side by side.
Union measures each feature as a funnel and compares the people who used it in their first week with those who did not: how many came back on day 7, with the size of both groups. Subscriptions sit beside the same people, on their profiles and on the Overview.
The problem. Sound familiar?
- A list of event counts where the most-tapped screen is always Home.
- A dashboard that says a feature “drives” subscriptions from a correlation in a small sample.
Where Union answers it.
- 01
Declare the feature once
`Union.feature("checkout")` in the SDK marks discovery, adoption and success; production and TestFlight builds create it.
- 02
Use against return
Day-7 return for people who used the feature in week one against those who did not, with the size of both groups.
- 03
Revenue beside it
Subscriptions from RevenueCat or Apple next to the same people, on their profiles and on the Overview.
In the docs: Declaring features
Questions.
Why not show the lift as a percentage that “drives” revenue?
Because people who choose a feature differ from those who do not. Union shows both groups and their sizes, and marks the comparison as correlation.
Other questions.
- Who is in my app right now?A live view of the people in your app, the screen each is on, and what just happened.Read more
- Did my last release help or hurt?Each version’s adoption, crash-free rate and the app’s numbers in the days before and after it.Read more
- Is my new feature used to the end?Discovery, adoption and success for each feature, with where people drop off.Read more
- How does my App Store listing convert?Search impressions to downloads per market, keyword positions, rivals and who sent the downloads.Read more